Lead Generation

ACQUIRING LEADS IS ONLY ONE PART OF THE PLAN

 

Our Approach

Revel’s lead generation services help our clients to build quality leads for your email lists or sales teams. Programs encompass cross-channel paid promotion to find the right leads, landing page development to gather information about them, marketing automation programs to nurture, and all the steps in between. Revel provides both consultative and full service lead generation solutions for our clients.

 
 
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ACQUIRE

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CONVERT

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RETAIN

 
 

Capabilities

We examine all online and offline lead touchpoints to identify where sales, marketing, and product teams can collaborate to provide a consistent contact experience for potential leads. We then look at the elements of the experience, from inbound marketing materials to lead forms and optimize them for conversion. Our work doesn’t stop once an email address is captured. Nurturing and retention tactics are critical to a holistic program.

KEY ACTIVITES

  • Program management
  • Cross-channel paid media acquisiton
  • Landing page development
  • Content strategy
  • Content auditing
  • Nurture strategy and logic
  • Marketing automation configuration
  • Digital integration with offline events

KEY TOOLS

  • Hubspot
  • Marketo
  • Pardot
  • Salesforce
 

Have a lead generation challenge?