CASE STUDY | AFFILIATE
Revel Interactive partnered with eBags midway through the key Q4 holiday time period to provide ongoing management, optimization, and analysis of their affiliate marketing program.
THE CHALLENGE
eBags had been managing their affiliate program in-house. Two weeks prior to Thanksgiving, their program manager left. They needed a team to hit the ground running during this critical time in order to support publisher communications, maintain relationships, and hit Q4 planned revenue goals. Revel was brought in to ensure that all affiliate campaigns and related activities ran smoothly and with minimal onboarding time.
REVEL GAME PLAN
Establish and maintain daily communication with top affiliates to ensure offer and placement accuracy throughout the busiest weeks in Q4.
Organize and plan on a frequent basis to execute campaigns in a fast-paced, agile environment.
Provide insight into key metrics to make data-driven placement recommendations for new and existing partners.
THE RESULTS
20%
Increase In Q4 Revenue YoY
29%
Increase In Q4 Order Volume YoY
11%
Increase In Q4 ROI YoY
50+
Campaigns Executed In 7 Week
Revel’s Values
Partnership with our Clients. Humor in the Everyday. Respect & Openness. Curiosity of the New. Insight in Data. Courage. Carpe Diem.